Great Ways For Getting Backlinks
If you have a website, chances are you understand the importance of backlinks. Backlinks are a measure of trust that search engines use to rank websites in the search results. The more backlinks (or incoming links) a site has, the more relevance the search engines will impart to that site.
Getting backlinks
There are several different ways to get more backlinks.
The first, and probably least valuable type of link is the reciprocal link. Reciprocal links are obtained by contacting other website owners and trading links with them. Google and other search engines give very little value to these types of links anymore, particularly if your links are to and from an unrelated site. Google may not ignore these types of links if they’re to and from related sites though. For example, if your website is about cars and you trade links with a site about flowers, it probably won’t help your site. However, if you trade links with a site that sells auto parts, Google may give your site a small boost for that. Most webmasters these days have given up on reciprocal links because the work/reward ratio is too high.
Search engine traffic
A more valuable form of incoming link is a one-way, non-reciprocal link. There are several ways to get one-way backlinks to your site. Some are easier than others.
Directory submissions – there are thousands of niche and general interest directories on the internet that will allow you to submit a link to your website. Some are free and some are not. As with reciprocal links, the closer the directory is related to your site’s topic, the better. To find directories to submit your site to, do a search for “[your keyword] +directory”, replacing [your keyword] with the keyword or phrase that is related to your site. Submitting to directories is a time consuming process, but there are some programs available that automate much of the work, making it a little easier.
Getting backlinks
Article submissions are another fairly simple way of obtaining non-reciprocal links to your site. Simply write (or hire someone to write) a good article and submit it for free to one of the top article directories on the web, such as ezinearticles.com or goarticles.com.
Another way to get one-way backlinks to your site is to comment on other people’s blogs. The best way to do this is to find blogs that are related to your site’s topic, then add interesting and insightful comments to it and include a link back to your site within the comment.
The best, and probably hardest way to get good backlinks to your site is by providing interesting, valuable content that other site owners will want to link to on their own. The better your content is, the more people will talk about it, and the more they will link to your site from theirs without you having to ask for the link. Good content doesn’t always mean articles. Videos, podcasts, polls, contests, and interviews all constitute good content if people find them interesting.
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Tags: seo
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